Middle Market Executive Roundtable: Establishing a Brand Strategy Beyond the Logo


Tuesday, December 05, 2023
8:30 AM – 10:30 AM

Please reach out to Gabe Procaccino (gprocaccino@chamberphl.com) to be placed on the waiting list.

More often than not, middle market companies lack larger firms' marketing resources or brand equity. However, there is much more to a successful brand than aesthetics – your company's brand is a promise.

Join us for a moderated discussion on the ins and outs of crafting an effective brand strategy. Identify and gain a deeper understanding of the principles and values of your business in order to establish a trustworthy brand that endorses the value you provide to your clients and potential new employees. Learn how to utilize some of the more tangible representations of your company – your employees, products and services, and office and facilities – to further exercise your brand identity. Attendees will also be able to discuss their organization's specific needs, share insights, and connect with their peers in the middle market.

This Event is Sold Out



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Accessibility:
The Chamber of Commerce for Greater Philadelphia strives to create an inclusive and equitable environment for all. If you have a disability and require accommodations in order to fully participate in this event, please contact us here at least three business days in advance of the event. You will be contacted by someone from our staff to discuss your specific needs.

Attendee Policy:
Chamber programs/events are privately sponsored events with a structured format. No demonstrations or other disruptions will be tolerated. Violation of this policy may result in the attendee's removal from the premises or virtual program/event without refund, in addition to possible legal remedies.

Anti-Harassment Policy:
Chamber is committed to providing a harassment-free and inclusive experience for everyone at our events, and all events hosted in The Chamber’s facilities. We will not tolerate harassment of participants or Chamber staff in any form. Participants violating these rules may be sanctioned or removed from the event at the discretion of the event organizers.

Health & Safety Policy:
The Chamber will take precautions to ensure the health & safety of our guests, abiding guidelines set by the Center for Disease Control (CDC) along with state and local laws. By attending, guests assume the risk related to possible exposure. Those who are sick, suspect they have or had COVID, should not attend.

Program Link:
For virtual programs, links are sent to pre-registered guests 24 hours prior to program/event via an Outlook calendar invitation.

Photo Policy:
Your registration constitutes permission to use photos, audio, and video recording taken of you at the event for promotional purposes in connection with the Chamber and its Councils.

Registration/Cancellation Policy:
Pre-registration is necessary and payment is required upon registration. Walk-ins are not guaranteed entrance. No refunds will be given one week prior to program/event. Substitutions may be made with at least 24-hour notice.

Ticket/Seating Policy:
Tickets are held at the door under company name. Reserved seating for tables purchases only.


QUESTIONS?

Contact Hannah Riley at hriley@chamberphl.com


EVENT ATTENDANCE

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